Role
Art Director
Description
The purpose of this video was to promote an online quoting tool for insurance brokers. The fast-paced intro built excitement and segued into a slower-paced animated video (not shown here) of the tools main features.
Responsibilities
Led brainstorming sessions with an internal team to develop three concepts
Created rough storyboards and worked with artists to develop finished storyboards for each concept
Selected and worked with an appropriate vendor to develop the final animation based on the concept selected by the client
Sound design, video editing
Development Tools
After Effects, Illustrator, InDesign, Audition, FrameZ.co
Links
The client requested three concepts which were presented to them as hand-drawn storyboards. Below are pdf versions of each.